Frontier Label

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Symbolism of Color: Brown

This is a continuation of our posts about colors and how they impact your custom labels and stickers.

When you plan your custom labels and stickers for an event or product, make sure you know what you are trying to communicate. If you choose to use the color brown, this is some of what your label might say:

Brown is often associated with earth and nature. It can communicate humility or the coming of Winter. It is most often seen in nature in things like dirt, tree trunks, eye color, skin color and in general landscapes. Because it is associated with dirt and the coming Winter, it can communicate leaving life. Brown is a dense and rich color because it is a mix of red, yellow and black. It can communicate luxury in leathers and wood textures. It can communicate grassroots generality and sameness across humanity. Brown as a background color can set up your label to have a general appeal, but as a lead color it can tend to turn people away from food and cleaning products.

This color is great for labels used on men’s products and natural or organic products for people and pets.

If you need design help with your custom label or sticker, feel free to call us at 877-277-4682 or click the Live Chat link at the bottom of this page.

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