Symbolism of Color: Blue

This is a continuation of our posts about colors and how they impact your custom labels and stickers.

When you plan your custom labels and stickers for an event or product, make sure you know what you are trying to communicate. If you choose to use the color blue, this is some of what your label might say:

Blue is a very popular color and is used to communicate tranquility and reliability. It communicates steadfastness, piety, sincerity, cleanliness, power and professionalism. It can also produce an affect that slows the metabolism, so it is not recommended for food products.

This color is great for labels used on products or for events such as corporate branding, high-tech, health care, cleaning supplies, water, government and science.

Blue is a calming color, but pair it with a bold or warm color like red, yellow or orange and it can have a stirring effect and produce a call to action. That is part of why so many of the most trusted and known super heroes have blue in their color palette.

If you need design help with your custom label or sticker, feel free to call us at 877-277-4682 or click the Live Chat link at the bottom of this page.

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