We don’t limit you to a handful of foil options. Choose any color you want.
Because of our digital printing technology and the metallic materials we use, you can turn any color you want into a foil look. We are constantly looking for ways to leverage our machines and capabilities to bring extra value to your custom labels and stickers.
Our semi-transparent inks will allow the natural color of whatever material upon which they are printed to shine through. Normally, we would print white ink behind portions of the artwork that you don’t wish to look like the material. But in the case of our metallic paper or plastic, you may want portions to look like foil.
When you order a metallic material, you can specify in your artwork where you would like to print white ink and where you would like the metallic areas to be. We ask that when you set up your artwork file, please include a layer or spot channel with 100% magenta in all of the places where white ink should print behind your artwork to make it opaque.
The effect of foil on your custom label can be quite stunning. If you choose not to back areas of your artwork with white ink and use a gloss laminate, it can look great, unless they are low percentage colors (CMYK values under about 20%). It can be further enhanced by choosing to use matte laminate for areas with low percentage colors like in the surf wax product image above. The low percentages in the gold color build and the black ink used in the waves really stand out.
If you have questions about how to set up your artwork with a white ink layer, or any other questions, give us a call at 877-277-4682 or click the “Live Chat” link at the bottom of this page.