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Best Ice Cream Label Sizes and Materials

Several cartons of ice cream flavors, including Vanilla, Strawberry, Double Chocolate, Caramel Swirl, and Cookies and Cream.

In the hot summer months, nothing is quite as refreshing as a frozen confectionary treat. Alternatively, nothing pairs better with a weekend of binging Netflix than a pint of ice cream. Whatever the reason and whatever the season, creating ice cream labels to suit your brand doesn’t have to give you a brain freeze. We’ve compiled our suggestions for the best sizes and materials for ice cream labels so you can enjoy the creative sweetness of designing and packaging your product.

Ice Cream Packaging

If you’re just starting out, choosing the right packaging for your ice cream brand is vital. Sturdy, waterproof containers are by far your best choice, as they’ll protect your product in the freezer and stay strong as your customers enjoy the treat without utilizing a bowl. The most common ice cream containers out there are straight-sided glass or plastic jars, either opaque or clear like the ones used by the Talenti brand, and opaque paper containers with tapered sides. Once you’ve chosen the ideal container, selecting the perfect ice cream labels should be a breeze. 

Ice Cream Label Templates

We’ve compiled a list of commonly used sizes for ice cream labels that range from partial to full coverage. Click on and download the ice cream label templates below to both test the sizes and make sure your label designs fit. These size suggestions should be a great jumping-off point, but we have many others to choose from if these just aren’t doing the trick. 

Learn More: What Size Label Do I Need For My Product?

Two ice cream cartons floating in midair.

Tapered Container Label Sizes

If you’ve opted for a tapered paper ice cream container, you’ll need either a custom tapered rectangular label (instead of a straight-sided rectangle) or a circular label. If none of the tapered rectangle options below work for your container, reach out to the Experience Team so they can assist you with creating a custom size of your own. 

Clear plastic ice cream container.

Straight-Sided Jar Label Sizes

Straight-sided plastic and glass jars are a sturdier ice cream container option and allow a bit more flexibility when it comes to label size options.

Clear plastic ice cream container laying on its side.

Top/Lid Label Sizes

Ice cream labels for lids are a great way to add extra branding and design to your packaging or as your standalone label option. 

Two cartons of vanilla ice cream with a brightly colored label.

Best Materials for Ice Cream Labels

  1. White Plastic – The king of label materials for a reason. Ice cream labels printed on White Plastic can be applied to products already frozen, making your production process easier than ever. Waterproof and oil-resistant, these labels will remain vibrant and untouched from the time they’re applied to the very last bite (though, let’s be honest, that won’t be a very long time). Minimum application temperature: -20° F. Service temperature range: -65° F to 200° F.
  2. White Vinyl – For an extra cherry on top by way of durability, White Vinyl is the more robust counterpart of White Plastic. Thick and flexible, this material doesn’t give up easily. If you sell your ice cream on the go at events and markets, White Vinyl may be the best label material option. Minimum application temperature: 25° F. Service temperature range: -10° F to 200° F.
  3. Clear Plastic – If you want to show off the product within, Clear Plastic is the label material for you, especially if your ice cream is packaged in a clear container. After all, what’s prettier than funfetti-cake-flavored ice cream? Minimum application temperature: -20° F. Service temperature range: -65° F to 200° F.
  4. Metallic Plastic – For extra cool ice cream labels, look no further than Metallic Plastic. This material is designed to give you a custom foil look without a custom foil price. Design your labels with gold or silver accents or any other color of the rainbow, and watch your ice cream fly off the shelves. Minimum application temperature: -20° F. Service temperature range: -65° F to 200° F.
A carton of strawberry ice cream.

We’re Here to Help

With our guide, it’s easy to create ice cream labels that your customers will scream about. Eliminating the guesswork of what label size and material to choose for your ice cream product will allow you more freedom to create new fun and interesting flavors, but if you need any ideas (or need taste-testers) don’t hesitate to reach out to us for help!

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